iPandaHouse品牌故事篇——生来不平凡的远古生灵

PANDA HOUSE CHANG DE

+

PANDA HOUSE CHANG DE

熊猫

3RANL

ST

'OR

400年前有器

凶、

性

故名曰

是九黎

天

IPANDA HOUSE

CHANGDE

BRAND STORY

品牌故事

DA

熊猫一个贯穿中华史册的奇特生灵

PANDA A STRANGE CREATURE RUNNING THROUGH THE HISTORY OF CHINA

4600年前,有一上古神兽、性凶戾,爪尖齿锋、爱食铁器故名曰

食铁兽是九黎长蚩尤之坐骑饮天池,嗜虎肉,镇守于长江之北

mythical beast.

It is the chief of Jiu Li, Chiyou, who rides on Tianchi loves tiger meat and guards the nort

of the Yangtze River.

4600 YEARS AGO

IFO, there wa

然,涿鹿之战,蚩尤败北食铁兽”从此被黄帝封印凶性不食铁肉,纯食

竹节,改名熊猫。

However, in the battle of Zhuolu, Chi You defeated the"iron beast and wan sealed by the

low Emperor since then

Do not eat iron meat, pure bamboo, renamed panda.

书经中

HISTORY

熊猫被称之为“貔

史记中

熊猫被称之为“貔貅

熊猫的寓意从此由凶恶转变为吉祥的象征唐盛期,女皇武则天将一

对熊猫作为国礼赠与日本天皇熊猫也成了时代交流的符号,

在中国历史上,几乎没有任何一种动物留存的象征意义如此变化多

端又源远流长。

IBOOK OF CLASSICS] CHINESE PANDAS ARE CALLED BAOTHS

FECOFOSI THE PANDA S CALLED PIXIU'

The pandas morals have since changed from evil to auspicious symbols

In the Tang dynasty, Empress Wu Zetian gave a pair of pandas

national gift to the

Japanese emperor and the pandas also became symbols of times exchange

In the history of China there is hardly any symbo c meaning of any animal that remains

所以熊猫,在很久以前就被赋予了瑞兽的化含义,越神秘复杂的东

西,越具有引人深思的魅力。

Therefore, the panda has been given the cultural meaning ot the Swiss beast a long tme ago. The more mysterious and

MYSIERTOIS

POIRR

神秘的力量

越神秘的东西越引人注目,我想要的从来就是与众不同

矛盾的载体

只有两个相互对立的物体才能碰撞出最原始的悸动,你有你的规则,我有我的主场

独行的能力

只有弱者才选择群居,强者的世界向来是孤独的,做一个不畏世俗,独来独往的高傲个体

se to live in groups. The world of the strong is always lonely. Be an arrogant ind

高贵特殊的存在

高调并不是哗众取宠,反而只有站在最高点才能感受世界的繁华,用最特别的方式去告知

自己的存在

High-profile is not a sensation but only at the highest point can ou fee the prospenty of the word and use the most special way to tel your existence

RIGINAL

世界之

所以变化多端,充满魅力

全在于

他的复杂性

THE WORLD S FULL OF CHARMS AND CHANGES ITS ALL ABOUT HIS COMPLEXIY

复杂又源于矛盾所有的矛盾交汇于一点,迸发出一个相同的观念,

那就是本心坚持本心,十分重要

Complexity also stems from contradictions. All contradictions converge at one point and the same concept is burst

out, that is, the heart. it is very important to stick to the heart

No matter

不论外部如何变化,只要本心存在,那最终都能到达想

要的彼岸

NO MATIER HOW THE OUTSIDE CHANGES

AS LONG AS THE HEART EXISTS

IT CAN EVENUALLY REACHTHE DESIRED SHORE

HURNAL

ANMAF

人,是一个容易变心的“动物”

而我,在众人的期望中出世

MAN IS AN"THAT EASILY CHANGES HIS MINDAND L BORN OUT OF EVERYONES

EXPECTATIONS

定要完成众望所托的天生使命在迷途者的心中挑起一盏霓虹

大从人类社会的压抑中诞生立志于寻求人类内心深处对于快

乐最原始的渴望

Must complete the natural mission entrusted by the public hope. and stir up a neon in the heart of the lostFatty wa

born from the repression of human soclety determined to seek the most mite desire for happiness in the heart of

mankind

更是要鼓足勇气去回馈满怀期望値的人们让一切白天被抑制的天性在

夜晚得到释放。

It's also about courage to give back to people who are full of expectationLet all the suppressed nature during the

day be released at night.

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